Grand PrixGoldSilverBronze
Viewing 1 - 3 of 3 

HEIDIES 15 MB OF FAME
SEARCH


HEIDIES 15 MB OF FAME
Launch
Type Of Entry: Websites & Microsites
Category: Clothing, Footwear & Accessories
Title: HEIDIES 15 MB OF FAME
Advertiser/Client: DIESEL
Product/Service: UNDERWEAR
Entrant Company, City: FARFAR, Stockholm
Country: SWEDEN
Advertising/Web Design Agency, City: FARFAR, Stockholm
Country: SWEDEN


Synopsis:
Six video cameras, live 24 hours a day, 5 days in a row on www.diesel.com. Two gorgeous and crazy girls wanted to become famous. These two girls, The Heidies, steal the new and unreleased Diesel Intimate collection, kidnap a guy from Diesel, and lock themselves (and him) into a hotel room for five days. They want to show the world what they are doing! The Heidies interacted and chatted with their growing audience, uploading their shenanigans to the site as well as a chunk load of other popular sites.
Websites & Microsites
Clothing, Footwear & Accessories
HEIDIES 15 MB OF FAME
DIESEL
UNDERWEAR
FARFAR
SWEDEN

Other Online Advertising
Innovative Ideas
NIKE+
NIKE
RUNNING APPLICATION
R/GA
USA

Viral Advertising
Viral Video
EVOLUTION
UNILEVER CANADA
DOVE SELF ESTEEM FUND
OGILVY & MATHER
CANADA



Viewing 1 - 3 of 3