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VOODOO KIT
Type Of Entry: Product/Service
Category: Business to Business: Advertising & Media
Title: VOODOO KIT
Advertiser/Client: ARNOLD WORLDWIDE ITALY
Product/Service: ADVERTISING AGENCY
Entrant Company, City: ARNOLD WORLDWIDE ITALY, Milan
Country: ITALY
DM/Advertising Agency, City: ARNOLD WORLDWIDE ITALY, Milan
Country: ITALY
Category: Business to Business: Advertising & Media
Title: VOODOO KIT
Advertiser/Client: ARNOLD WORLDWIDE ITALY
Product/Service: ADVERTISING AGENCY
Entrant Company, City: ARNOLD WORLDWIDE ITALY, Milan
Country: ITALY
DM/Advertising Agency, City: ARNOLD WORLDWIDE ITALY, Milan
Country: ITALY
Credit Details:
| Name | Position | Company |
| Maurizio Maresca | Executive Creative Director | Arnold Worldwide Italy |
| Alessandro Sabini | Vice Creative Director - copywriter | Arnold Worldwide Italy |
| Paolo Trolio | Vice Creative Director - art director | Arnold Worldwide Italy |
Brief:
Arnold Worldwide Italy opened a guerrilla marketing department called Arnold Guerrilla. We needed to advertise the service to marketing managers.
Solution:
To communicate that with Guerrilla Marketing everything is granted and to make something unique
that could strike marketing managers.
The Marketing Voodoo Kit made in single copies is an object that marketing managers would want to keep on their desk and show to their collegues.
Result:
Coca Cola Italy and Nike Italy called us for an agency presentation. Grana Padano Cheese asked us to enter the pitch for Grana Padano Cheese and San Daniele Ham.
Product/ServiceBusiness Products & Services
WORLD'S SMALLEST AD
OLYMPUS
MICROSCOPES
HOOPERNAGEL
AUSTRALIA
Product/ServiceBusiness Products & Services
NOSTALGIA
KLART SVAR BUSINESS PARTNER
WIRELESS BUSINESS SOLUTIONS
MRM PARTNERS NORWAY McCANN DIREKTE
NORWAY
Product/ServiceBusiness to Business: Advertising & Media
VOODOO KIT
ARNOLD WORLDWIDE ITALY
ADVERTISING AGENCY
ARNOLD WORLDWIDE ITALY
ITALY
Product/ServiceBusiness to Business: Advertising & Media
THE DOOM & DICKSON BOOK COLLECTION
DOOM & DICKSON
ADVERTISING AGENCY
DOOM & DICKSON
THE NETHERLANDS
Product/ServiceCorporate Communication
X-MAS CARD PREMATURE
HOSPITAL CAVELL
PREMATURE UNIT INTERNAL MESSAGE
McCANN ERICKSON BELGIUM
BELGIUM
Product/ServiceCorporate Communication
THE CALENDER SHREDDER
ATCO-QUALQUAST
BOSCH GARDEN SHREDDER
JUNG von MATT
GERMANY
Product/ServiceCharities, Public Health & Safety & Public Awareness Messages
LISTEN TO TEDDY
FUND OF ENDANGERED CHILDREN
CHILDREN'S CHARITY
PROXIMITY PRAGUE
CZECH REPUBLIC
Product/ServiceCharities, Public Health & Safety & Public Awareness Messages
POMS WILL WHINGE
BRITISH COUNCIL OF AUSTRALIA
EDUCATION FOUNDATION AWARDS
M&C SAATCHI
AUSTRALIA
Use of MediaFlat Mailing
SMALL, MEDIUM OR LARGE
IBM MALAYSIA
BUSINESS SOLUTIONS EVENT INVITE
OGILVYONE WORLDWIDE MALAYSIA
MALAYSIA
Use of MediaFlat Mailing
PASS IT ON
GREENTOMATOCARS CAR SERVICE
ENVIRONMENTALLY FRIENDLY TAXI SERVICE
HARRISON TROUGHTON WUNDERMAN
UNITED KINGDOM
Use of MediaDimensional Mailing
WORK OF ART
ROLLS-ROYCE
ROLLS-ROYCE PHANTOM
HARRISON TROUGHTON WUNDERMAN
UNITED KINGDOM
Use of MediaDimensional Mailing
FREEDOM BOX
GRUPO IZZO
HARLEY-DAVIDSON
MATOSGREY/G2
BRAZIL
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