Name	Position	Company
Silvio Matos	Creative Director	MatosGrey/G2
Leandro Castilho	Creative Director	MatosGrey/G2
Silmo Bonomi	Creative Director	MatosGrey/G2
Aline Pileggi	Writer	MatosGrey/G2
Heloisa Gullo	Art Director	MatosGrey/G2
Marcos Lacerda	Account Director	MatosGrey/G2
Yuri Aizemberg	Account Supervisor	MatosGrey/G2
Luiz Mello	Account Supervisor	MatosGrey/G2
Luciana Izzo	Advertiser`s Supervisor	Grupo Izzo
Helio Rosas	Creative Director	MatosGrey/G2

Class A Executives who have already been interested in buying a Harley-Davidson motorcycle and need to be stimulated to end the purchase.

Exactly at 4 o'clock p.m. Friday, one of the most critical work times, we deliver to our target a box with freedom inside. When it was open, the box set in motion a ventilator installed in a strategic position that carries the wind to the face of our prospect. A direct mail that brings the Harley-Davidson spirit and wake the freedom desire.

We deliver 30 boxes to a very specific target (people who have a real desire to get a Harley) and 18 motorcycles were sold with this action.