Category: Alcoholic Drinks
Title: BUT HE HAS BUD LIGHT
Advertiser/Client: ANHEUSER-BUSCH
Product/Service: BUD LIGHT BEER
Entrant Company: DDB CHICAGO
Country: USA
Advertising Agency: DDB CHICAGO
Country: USA
Executive Creative Director: Mark Gross (Group CD)
Creative Director: Dan Fietsam
Copywriter: Matt Arnold
Art Director: Laddie Peterson
Agency Producer: Will St. Clair (Executive Producer)
Account Supervisor: Steve Jackson/J.T. Mapel/Greg Larson/Ryan Barrer
Production Company, City: TOOL OF NORTH AMERICA, Santa Monica
Country: USA
Director: Erich Joiner
Editor: Heidi Black
Sound Design/Arrangement: Scandal Music

A couple stop to pick up a hitchhiker, who the girlfriend believes is unsafe as the hitchhiker brandishes an axe, but the boyfriend ignores the danger as the hitchhiker has Bud Light.